Imagine watching a movie trailer from a poster or viewing a product’s web site from its packaging. With Microsoft Tag, your phone’s camera can open web pages, view personalized messages, and more. Think of a tag as a bar code and your camera as a reader. Best of all, you can easily create your own tags for free! Place one on your business card or in your e-mail signature so your contact information can be stored automatically.

What is Mobile Tagging?

Instant information and entertainment.

Microsoft Tag creates unlimited possibilities for making interactive communications an instant, entertaining part of life. They tranform physical media (print advertising, billboards,product packages, information signs, in-store merchandising, or even video images)—into live links for accessing information and entertainment online.

With the Microsoft Tag application, just aim your camera phone at a Tag and instantly access mobile content, videos, music, contact information, maps, social networks, promotions, and more. Nothing to type, no browsers to launch!

Home Page & Beta download:  http://www.microsoft.com/tag/
Video:  http://www.microsoft.com/tag/content/what/default.aspx

There was another program doing the same thing as this but,  just didnt work on my mogul.  This did.  I think its concept is great, and very useful.  I hope it's implemented by many companies.

Jeff